Question 5
How did you
attract/address your audience?
To
attract and address my audience, I have used dark colours to create my product.
This would stereotype the audience as being depressed and dull, rather than
bright and happy. Even though this might not be true, I have included these
colours as they appeal to my target audience. I have included a little humour
in my writing, which also appeals to the target audience and lightens the mood
of the magazine. The content of most pages are music related, as this is the
overall topic of the magazine. The genre of music I have included is related to
rock, indie and alternative music.
I
have included competitions in my music magazine, which allows the reader to
interact and get involved to win prizes. Including competitions could also
attract new readers. I have included links to websites and social network
sites, as this would appeal to the target audience. It is very up to date and
most things are now online. By keeping up and adding links, it really appeals
to teenagers. The other thing I have included that would attract my target
audience is fans and readers included in the articles. For example, the fans
ask the artists questions, and the readers send in feedback and comments. This
would encourage the readers to get involved and send in their own comments and
views.
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