These magazines all share similar codes
and conventions, which make them suitable for the chosen audience. This
audience would be girls, roughly aged from 8 to 14, maybe younger or even
older, depending on maturity and interests. They are clearly aimed at the
female gender, as these front covers contain extremely girls colours, such as
pinks and red. I think that these types of magazines are aimed at girls who
come from working class families, as the price of the magazine is fairly cheap
and most of the magazines contain deals on fashion, make up and looking good.
Although, it doesn't necessarily mean that the girls that buy these
magazines come from working class families. They could be a lower price so that
the girls are able to buy them with their own money, and younger children don't
get a lot of money when they are younger.
Plugs & Puffs
These magazines contain a lot of plugs
and puffs, which make the reader think that they are getting something very
exclusive and interesting if they buy the magazine. The text in the puffs
contain a lot of numbers that will catch your eye, a lot of bold text, and the
word ‘win’. All of these would persuade you to buy the magazine. Words
such as ‘new’, ‘hot’ and ‘special’ are also included in the puffs. These words
would possibly make you interested in reading further into the magazine.
Masthead
The mastheads of these magazines are all
related to the colour theme of the rest of the front cover. The mastheads of
the magazine are the same each time. The only things that are likely to change
is the colour and sometimes the position slightly. The masthead is the same
each time so that it becomes recognizable and iconic.
Coverlines
The main coverline of these magazines
are usually the name of the celebrity on the front cover. The main coverline
also matches the colour scheme of the masthead and the rest of the coverlines. They
only seem to use around 4/5 colours. This makes it seem organized and more sophisticated,
rather than random and busy. They also only use around 3/4 different text
types, for the same reason.
Conventions
These magazines contain the usual
conventions of any magazine. The front cover has a barcode, an issue number, a
date and price. They are not always in the same place, but they are there
somewhere. If you look at the two More! Magazines, they seem to stick to a
similar layout and put the same conventions in roughly the same place on each
front cover.
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